December 1, 2021
15 years combating AIDS with (RED): Apple helps increase almost $270 million
On World AIDS Day, Apple provides new methods to assist (RED)’s essential work to fight HIV/AIDS and COVID-19
Over the previous 15 years, Apple prospects have performed a essential function in (RED)’s combat to finish AIDS via assist to the International Fund, which supplies essential entry to healthcare companies in communities most in want in sub-Saharan Africa. As COVID-19 continues to impression communities around the globe, together with these residing with HIV, the combat to finish world pandemics is extra pressing than ever.
To honor World AIDS Day this 12 months, Apple is providing new methods for purchasers to study, interact, and donate — elevating funds and consciousness to assist folks on the entrance strains of each AIDS and COVID-19.
Since 2006, Apple prospects have helped increase almost $270 million to fund prevention, testing, and counseling companies for folks impacted by HIV/AIDS. Apple-supported grants have enabled care and assist companies for over 11 million folks, offered over 192 million HIV checks, and allowed over 13.8 million folks entry to lifesaving antiretroviral therapies. In 2020 alone, Apple’s assist for (RED) helped stop over 145,000 HIV-positive moms from passing the virus on to their infants.
With assist from Apple, (RED) has been capable of broaden its scope to supply further companies and assist to the weak communities which can be disproportionately impacted by COVID-19. Over the previous 18 months, COVID-19 has created new challenges in accessing care, diagnostics, and provides, typically additional stretching essential HIV/AIDS applications. To fulfill these challenges, Apple was one of many first firms to shift consideration and sources to the International Fund’s COVID-19 Response.
By redirecting donations to the International Fund’s COVID-19 Response on the onset of the pandemic, Apple prospects have been capable of assist fund applications that mitigated the impression of COVID-19 on current HIV/AIDS applications. In Zambia, native clinics have been capable of buy motorbikes that have been used to ship lifesaving HIV remedy to native communities when in-person visits declined on account of COVID-19. This 12 months, assist from Apple and its prospects helped fund applications in Ghana that gave medical suppliers the sources to acquire bulk provides so they may make multi-month deliveries to these most in danger, decreasing their potential publicity to viral an infection.
Assist Efforts to Finish HIV, AIDS, and COVID-19
This 12 months, Apple is providing extra methods than ever for purchasers to assist (RED) and its essential work via (PRODUCT)RED gadgets and equipment, an Apple Pay donation program, and particular service collections.
Apple is providing a spread of recent (PRODUCT)RED gadgets and equipment this vacation season, together with iPhone 13 (PRODUCT)RED, iPhone 13 mini (PRODUCT)RED, and Apple Watch Sequence 7 (PRODUCT)RED. A portion of the proceeds from each (PRODUCT)RED buy goes on to the International Fund to combat AIDS. By means of the top of subsequent 12 months, half of the eligible proceeds from (PRODUCT)RED purchases shall be redirected to the International Fund’s COVID-19 Response to alleviate the impression of COVID-19 on the combat to finish AIDS.
Now via December 6, Apple is donating $1 to the International Fund for each buy made with Apple Pay on apple.com, within the Apple Retailer app, or at an Apple Retailer.1 Each donation will assist fund (RED)’s combat in opposition to AIDS and COVID-19.
Beginning right this moment, Apple Watch customers can present their assist for (RED) immediately from their wrist with a number of six Apple Watch faces in purple accessible for obtain from apple.com/product-red.2 As soon as downloaded, these faces may also be shared with different Apple Watch customers with Face Sharing. The watch faces pair with the brand new Apple Watch Sequence 7 PRODUCT(RED) aluminum case, produced from one hundred pc recycled aerospace-grade alloy in addition to PRODUCT(RED) Braided Solo Loop, Sport Band, and Sport Loop bands.
To lift visibility for World AIDS Day and the continuing effort to eradicate HIV/AIDS, lots of of Apple Retailer areas are marking the week with purple logos or window shows.
Throughout Apple’s companies, the corporate can also be providing quite a lot of methods for purchasers to study extra concerning the pandemic and honor these whose lives have been affected. The App Retailer is highlighting Positive Singles, an inclusive courting app that connects singles residing with HIV/AIDS and sexually transmitted infections. The app additionally supplies ideas and sources for many who have been not too long ago recognized and are in search of useful info.
Within the US, Apple Books will characteristic collections of books and audiobooks, together with nonfiction books concerning the world combat in opposition to HIV/AIDS and fiction books from around the globe. Apple Podcasts will characteristic reveals that study the state of the worldwide AIDS disaster, together with episodes that examine how racism has inhibited entry to high quality care, describe the newest in preventative drugs and the way it’s been erratically distributed, and clarify why there nonetheless isn’t a treatment. On Apple Music, subscribers can take heed to a curated number of music programming, radio episodes, and extra in a particular Apple Music feature in recognition of World AIDS Day. And Apple TV app customers can discover a riveting assortment of TV reveals and films on the Watch Now tab that reveal the human price of the HIV/AIDS epidemic.
- Donations are restricted to a most of $1 million. The donation goes to the International Fund to assist the combat in opposition to AIDS and COVID-19.
- Requires iOS 14.5 or later and watchOS 7.4 or later. The Colour and Numerals Mono watch faces are appropriate with Apple Watch Sequence 3.
Rachel Wolf Tulley
Apple Media Helpline